Pricing Rules Engine
Automate Every Pricing Scenario
Bulktify's rules engine handles 8+ rule types — from tiered pricing and quantity breaks to surcharge compliance and time-based promotions. Target rules by customer group, product category, packaging level, or individual SKU. Every rule is enforced automatically at the catalog, cart, and checkout level with zero manual intervention.
How the Rules Engine Works
Define once, enforce everywhere — catalog, cart, and checkout
Create a Rule
Choose a rule type (pricing, visibility, surcharge, credit terms, etc.) and define the criteria.
Set Targeting
Target by customer group, product category, SKU, packaging level, or geographic region.
Rules Enforce Automatically
Bulktify applies rules at every touchpoint — catalog browsing, cart calculations, and checkout.
Monitor & Adjust
Track active rules, see their impact, identify conflicts, and adjust in real time from the dashboard.
Why Wholesalers Automate with Bulktify Rules
Replace manual price lists and spreadsheets with automated enforcement
Eliminate Manual Price Lists
Tiered pricing, quantity breaks, and margin-based rules replace spreadsheet-managed price lists with automated enforcement at checkout.
Compliant Surcharges
BIN-level card detection applies credit card surcharges by state with legally required disclosures. Prohibited states are excluded automatically.
Control Product Visibility
Show or hide products by customer group. Restrict wholesale-only items, seasonal products, or exclusive inventory to specific accounts.
Flexible Payment Terms
Assign net-30, net-60, or custom credit terms by customer group — enforced automatically during checkout and invoicing.
Packaging-Scoped Pricing
Apply different pricing rules per packaging tier: eaches, inner packs, or master cartons with independent volume discounts.
Time-Based Promotions
Schedule seasonal pricing, campaign discounts, and limited-time offers with automatic start and end dates.
Rule Types in Detail
Eight rule categories covering every wholesale pricing scenario
Pricing & Quantity Rules
Bulktify supports tiered pricing, margin-based pricing, percentage discounts, and fixed price overrides. Quantity rules set bulk minimums and tiered quantity breaks per product or category. Rules target specific customer groups, product categories, individual SKUs, or packaging levels — and stack predictably. Combined with time-based scheduling, you can run seasonal promotions and campaign pricing that activate and deactivate automatically without manual intervention.
Surcharge Compliance & Payment Rules
Bulktify automates credit card surcharge enforcement with state-by-state compliance. BIN-level card detection at checkout identifies credit vs. debit cards, applies the correct surcharge percentage (capped at statutory limits), and displays legally required disclosures. Prohibited states are excluded automatically. Payment method rules control which payment options are available per customer group — enable or disable credit cards, ACH bank transfers, or net-term invoicing for specific retailer segments.
Visibility, Credit Terms & Enforcement
Visibility rules control which products each customer group can see in your catalog — hide wholesale-only items, restrict seasonal products, or show exclusive inventory to VIP accounts. Credit term rules assign net-30, net-60, or custom payment terms by customer group, enforced automatically at checkout and reflected on invoices. The rule enforcement dashboard shows all active rules, their targeting criteria, and their real-time impact. Monitor which rules affect which products and customer groups, identify conflicts between overlapping rules, and adjust configurations from a single interface.
Related Features
Frequently Asked Questions
Have more questions about Bulktify's rules engine? Contact our team.
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